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The New and Improved WRX

The Subaru WRX has long been known as a blindingly fast favorite of rally car enthusiasts. There are constant headlines of another WRX breaking another speed record and countless videos on YouTube of some WRX beating some souped-up muscle car.  Gearheads have drooled over the car for years, but they're practically the only ones. While there’s nothing wrong with having a niche, Subaru is looking to expand the popularity of the WRX beyond the fan base.

Takeshi Tachimori, Subaru’s executive vice president in charge of global marketing had this to say about the WRX, “So far, the…

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The Boxer Engine

There are plenty of things that set Subaru apart from other car manufacturers. Environmental responsibility is one, and quality vehicles is another. It’s not uncommon to spot a Subaru from the 80s or 90s still running strong. In fact, 96% of Subarus built in the last 12 years are still on the road today. Longevity is key for Subaru and one of the reasons Subaru vehicles run as long as they do is the Boxer engine.

The jab is one of the most important punches in a boxer's arsenal. The quick in-line forward and back motion is effective…

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Happy 20th to the Subaru Outback

The term “outback” is commonly used to describe remote regions that are typically harder to navigate without experience or skill. There’s a region in Australia known as the Outback. It’s an enormous and desolate region that is notorious for its rugged terrain and harsh conditions. The unforgiving nature of the Outback keeps it more pristine and makes it more remarkable. Uluru or Ayers Rock is just one of many incredible features nestled in The Outback. Sometimes the harder it is to get to a destination, the more beautiful it is. That’s the spirit that the Subaru Outback…

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A Green Car Company?

We're all getting greener, and more organizations are boasting about being environmentally friendly. You might have noticed a stamp on your morning cup of coffee declaring that it’s made of recycled materials, or you might have heard an interview with a political figure championing renewable energy sources. It's not just talk, though, and it's not just a trend.  The world’s population is enormous and so our impact on the environment is accordingly huge.

We're realizing the importance of taking care of the world we live in, and more people are starting to take the…

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Being a Better Driver

Maybe you’re a good driver, or maybe you think you’re a good driver. You might be a bad driver and you don’t even know it, or maybe you fully aware of the fact that you’re a bad driver.  Regardless of your driving skill, it never hurts to remind yourself of good driving habits. If nothing else it will silence pesky backseat drivers. Here are 7 helpful reminders for being a better driver.

1.     Pay attention – You might think this one goes without saying, and you’re right. Unfortunately there are more than a few drivers out…

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Dirtbags -- or cowboys?

With the exception of a few Montana ranchers and West Texas old timers, cowboys are a thing of the past. The solitary figure drifting from town to town, riding the open range has come to be confined to big screens and book pages. But that free and boundless lifestyle hasn’t vanished completely. The migrating outdoor recreational enthusiast, a.k.a. a dirtbag, embraces that rambling lifestyle. There’s no clear-cut connotation for the term dirtbag. Some admire and celebrate the title while others use it grudgingly. Regardless of how the word is viewed, dirtbags encapsulate the cowboy spirit. They…

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Dark Interiors vs. Summer Heat

We’ve been having a relatively mild summer here in Fayetteville, Arkansas. It’s been pretty toasty, but it hasn’t been unbearable. A day here or there with the heat index over 100, but it’s been manageable. We’re sitting at mid-August and nearly welcoming fall, but we’re not out of the woods just yet. Arkansas weather has a knack for being unpredictable, so there could still be some heat left in the summer. If you own a car with a dark interior you know all too well it doesn’t take the hottest day of the…

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Subaru Goes to College

Students around the country are getting ready to crack the books and head to college. Some will be returning for their final semester while others will be attending their first. Whether it's their first semester, last semester, or somewhere in between, college students have reason to be excited: meeting new friends or reuniting with old ones, advancing in education, and making steps towards a career. If you're a parent you want to make sure your child has everything they need to succeed in school, and get them on track to the next part of their life. They've…

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