What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Adventure Subaru dedicated locally to the Love Promise?

At Adventure Subaru, our Love Promise to the Northwest Arkansas area can be in seen in our partnerships with local nonprofits and charities. We're grateful for the opportunity, not only to be a part of the Northwest Arkansas community, but to serve it as well.

Humane Society of the Ozarks, Adopt-a-Pet, Spay Arkansas, Animal League of Washington Co
Arkansas Canoe Club, Arkansas Climbers Coalition, TriCycle Farm, Pack Rat Outdoor Center, Apple Seeds, Inc.
Ozark Literacy Council, Fayetteville Public Schools, Fayetteville Public Library, Walnut Farm Montessori School
Ozark Off-Road Cyclists, Fayetteville First Thursday, Arkansas Advocates , Heroes for Kids, Block Street Party
Cancer Support House, Special Olympics

Subaru Love Promise Heart

Love Promise Stories from Adventure Subaru

A Story of Puppy Love  –  Chris A

A Story of Puppy Love

"I just wanted to thank you and Adventure Subaru for coming out to do the pet adoption event on December 2nd. Don't know if you'd heard but out of the 12 dogs we had available 8 of them got adopted as well 5 of the 8 cats that we had available. (YAY SUBARU!!) By the time I reported back to work on the following Thursday, 2 more of our 12 had adoptions too, I'm pretty sure it was people who'd been to the event but didn't make a commitment the day of the event. The only 2 left were Hubert & Suzan. As fate should have it, I'd been eyeing Suzan as a playmate for my dog, Skye. I was amazed that no one adopted her since she is small and has more character than a dog 5x her size. ¿So last Saturday we tested her with my dog Skye and they were a perfect match. So Suzan (Suzi as we call her) is now a member of our family & recovering well from her spay surgery. Just wanted to share this story with you as I thank you again for everything you & Adventure Subaru do for pets. Have a great day!" - words from Chris of the Washington County Animal Shelter (A dedicated Subaru and pet owner)

Pictures with Santa - Supporting the ALWC  –  Connor C

Pictures with Santa - Supporting the ALWC

The Animal League of Washington County is one of Adventure Subaru's 2017 Share the Love local charities. As part of a grant by the ASPCA and in partnership with Adventure Subaru, the Animal League of Washington County was able to support pet adoptions and basic veterinarian care this holiday season.

Hero Half Marathon  –  Connor C

Hero Half Marathon

The Hero Half Marathon started in 2014 as a 9/11 memorial event to commemorate the sacrifices made then and now by firefighters, law enforcement, and first responders. All proceeds support organizations that meet community needs, celebrate an active lifestyle, honor the heroes in our everyday lives, and make Fayetteville and Arkansas a great place to live, work, and play. Proceeds benefit several non-profits including special olympics, the Fayetteville Public Education Foundation, the Muscular Dystrophy Foundation and more. This is our 3rd year to sponsor the event. The race is held every year to coincide with Fire Safety Week!

Monster's Ball - Humane Society for Animals  –  Connor C

Monster's Ball - Humane Society for Animals

With a car show, pet adoption, and trunk or treat, folks celebrate Halloween and support a good cause. Held during Subaru Loves Pets, the proceeds of this event go to support the Rogers Humane Society for Animals. The Humane Society for Animals "provides for the welfare of dogs and cats in Benton County through shelter and adoption services, spaying and neutering vouchers, and humane education. The Humane Society for Animals has held over 90,000 animals since it originally opened in 1972. Our facility at 1st and Nursery Rd. was built in 1980 and continuously houses a total of around 85 dogs and 20 cats. Most of our cats and dogs are strays that have been dumped or abandoned. Others come from local animal control agencies and from people who can no longer care for them, that live in the county.

Ozark Literacy Council - Book Sale  –  Connor C

Ozark Literacy Council - Book Sale

The Ozark Literacy Council provides four levels of one-on-one tutoring and classes in Adult Basic Literacy and English as a Second Language (Basic, Beginning, Intermediate, Advanced) that include curriculum in language, civic, financial, health, and workforce literacy. Today it is recognized as the oldest and largest literacy council in the state of Arkansas. In recognition of the Subaru Loves Learning Initiative, Adventure Subaru held a used book sale during the entire month of August. All proceeds went to support the Ozark Literacy Council.

Kendrick Fincher Education Program  –  Connor C

Kendrick Fincher Education Program

The "Be Smart, Bee Hydrated" program was developed to educate students on the importance of healthy drink choices, body systems, measurements, active living, and the dangers of obesity. Kendrick Fincher Hydration for Life's mission is to "Promote proper hydration and prevent heat illness through education and supporting activities."

Single Parent Scholarship Fund Sparks Awards  –  Susan I

Single Parent Scholarship Fund Sparks Awards

The Single Parent Scholarship Fund (SPSF) has been helping parents achieve their educational goals for over 30 years. Adventure Subaru contributed $1,000 to help fund the SPSF annual dinner and awards ceremony to honor supporters and students. Barrett Baber was the inspirational speaker and entertainer. "You have made back-to-school a special time at SPSF NWA! Scholarships are being provided for 84 low-income single parents this semester. With families to support, higher education would not be possible for them without SPSF NWA. Thank you for empowering families to become financially stable and independent!" — Randy Werner, SPSF NWA Board Member

Thanks for Sponsoring the Annual Dogwood Walk  –  JoAnn T

Thanks for Sponsoring the Annual Dogwood Walk

JoAnn Traw, Director of Fundraising and Events for the Humane Society of the Ozarks writes: "On behalf of the Humane Society of the Ozarks (HSO), I would like to thank you for your Cool Canine sponsorship for the 25th Annual Dogwood Walk. HSO has been working to improve the lives of animals in Northwest Arkansas since 1944. Funding for our programs comes directly from generous citizens and businesses. Our programs include: low cost spay/neuter assistance, emergency vet care assistance, rescue/adoption, shelter/rescue outreach, feral cat trap/neuter/return (TNR), senior citizen pet care and community education. It is only with the generous support of donors that we are able to continue in our mission for the humane treatment of animals. Thank you again for your support for the 25th Annual Dogwood Walk."

Cow Paddy Run 2017 Is a Winner!  –  Melissa C

Melissa Caffrey, Executive Director of the Spark Foundation, writes: "You are amazing! Thank you for being a 2017 Cow Paddy Run Sponsor! With your support we presented a fun, safe, and successful race at Gulley Park on Friday, March 17, 2017. With over 400 registered runners, we had a great turnout of students, teachers, families, and community members. We are thrilled to report that we are giving back $3,000 directly to two elementary schools as top participation prize winners (our closest competition yet!) as well as $5,000 to the Fayetteville Public Education Foundation. Because of Adventure Subaru's generosity, we will be able to continue offering races that support health and fitness education like the Cow Paddy Run right here in Fayetteville, AR. As we continue to scale up, your sponsorship directly contributes to the growth and development of The Spark Foundation's outreach programming and community events for years to come."

Grateful Arkansas Adventurers  –  Michael H

Grateful Arkansas Adventurers

Michael Hoover, Ed.D., Assistant Director of UREC Outdoors writes: "I'm writing to share our appreciation for Adventure Subaru's sponsorship of the Arkansas Regional Adventure Programming (ARAP) this year. Conference registration, the conference social, and the LNT Trainer Course could not have happened without your generous support. We had 110 attendees from 17 universities, 20 presentation sessions with 40 presenters, and 5 pre and post conference sessions (including Adventure Subaru's Leave No Trace Trainer Course.) Thanks again for all the you have done for ARAP over the years." Adventure Subaru's own Jonathan Vogler attended and assisted in leading the Leave No Trace Trainer Course.

Adventure Subaru Loves to Care  –  Ruth D

Adventure Subaru Loves to Care

The LLS NW Arkansas Division was proud to team up with Adventure Subaru in Fayetteville to deliver 80 blankets, 10 childrens kits (each with a fidget spinner from our friends at Adventure Subaru!) and 90 messages of hope to Highlands Oncology Group in Rogers. Adventure Subaru’s Milah Pack, Highlands Oncology Group’s Courtney Trevillion and Kathey Rhoads, and LLS’s Executive Director Debbie Kersting, Senior Campaign Manager Jessica Steele and Board Member Brandon Masters were all in attendance to unload boxes and deliver blankets directly to patients receiving their treatment. As the team delivered blankets to patients in the infusion center, we met three existing Subaru owners including a couple who bought their two Subarus from Adventure Subaru and have already planned to go back to Adventure Subaru when the new 2020 model of their vehicle is ready for purchase! It was a great morning meeting such wonderful people and seeing smiles on the faces of everyone who received their blanket. Highlands Oncology Group even provided a tour of their wonderful facility. Thank you to Adventure Subaru for providing so much hope and warmth to patients in NW Arkansas!

Earth Day with Adventure Subaru  –  Susan I

Earth Day with Adventure Subaru

Adventure Subaru sponsored 1,500 kids to visit the Botanical Garden of the Ozarks for an Earth Day Celebration and enrichment program. Kindergarteners through third graders had a great time learning about their environment and how to care for it. Adventure Subaru gave each child a Butterfly Garden Seed Mix to take home and plant. Thanks to the Botanical Garden for letting Adventure Subaru take part in this annual event! Subaru Loves the Earth!

Adventure Subaru Supports United We Dance NWA  –  Joe R

Adventure Subaru Supports United We Dance NWA

United We Dance Northwest Arkansas is a free, fun-filled season of community dances for adults with development disabilities, and Adventure Subaru has been a sponsor of this event since it began in 2014. Adventure's own Service Manager, Bill Durham, is a founding member of this 501c-3 organization and serves as D.J. at every dance. This partnership DOES make a difference, one dance at a time, creating friendships and connections that have no barriers.

Adventure Subaru Gifts Feed Communities  –  Denise G

Adventure Subaru Gifts Feed Communities

Adventure Subaru presented hometown charity Feed Communities with a Share the Love check for $44,265, bringing the total donations over the last 3 years to $150,210! Executive Director, Ken Patterson writes: "Your support for us makes such a huge difference for our organization and for our efforts to serve food insecure families in Northwest Arkansas. We will use your gift to make real, tangible improvements in the lives of these families by increasing their access to healthy food - something that is out of their reach otherwise. We treasure our partnership with Adventure Subaru!"

Thanks for your support!  –  Margot L

Thanks for your support!

During the August 2016 Subaru Loves Learning event, Adventure Subaru presented a check to Ozark Literacy Council (OLC) as sponsor of their upcoming Tutor Training Workshop. Executive Director, Margot Lemaster writes: "Thank you and the employees of Adventure Subaru for supporting the Ozark Literacy Council with a $2,000.00 contribution. The gift you made will be used to support our tutor training and will ensure we continue to offer quality literacy training to over 500 adults throughout Washington County with the help of over 130 volunteers. "There are many exciting new projects on the horizon and our growth has been a direct result of your years of support and service. Thanks so much for the thoughtfulness and care you bring to your work and to your support of OLC!"

Picnic on the Farm  –  Kyra R

Picnic on the Farm

"Thank you for serving as a sponsor in this year's Apple Seeds Picnic on the Farm Fundraiser. Apple Seeds could not continue to grow and touch lives without supporters like you. We are so grateful to you for believing in our mission and generously donating to our efforts!" Kyra Ramsey, Apple Seeds Program Director

Adventure Subaru Loves to Care  –  Susan I

Adventure Subaru Loves to Care

During the month of June 2016, Adventure Subaru and the Leukemia & Lymphoma Society (LLS) provided much needed "warmth" to patients and their families fighting cancer. Adventure Subaru provided 60 cozy chenille blankets and messages of hope to patients at the Highlands Oncology Group in Rogers, AR. Adventure marketing manager, Susan Idlet, delivered the blankets and well wishes on July 8th (shown here with Lynsay L. Brautnick, MD, Highlands Oncology, Jamie Shipley, LLS, and Courtney Trevillion, Highlands Oncology.) "These blankets are such a lovely gift - we can't wait to give them to our patients," said Courtney Trevillion with HIghlands Oncology. "It was gratifying to have so many heartfelt messages of love and hope written by our customers and employees," said Susan Idlet with Adventure Subaru.

Thanks for the $56,934!  –  Denise G

Thanks for the $56,934!

Adventure Subaru selected Feed Communities as their Share the Love hometown charity for the second year in a row. The combined 2-year total donation comes to $106,934! Here's what the leadership had to say in a thank you card: "We cannot tell you how much this partnership benefits our organization. Your contribution allows us to touch the lives of people all over NWA by providing education & materials that increase access to healthy food. Thank you for being so wonderful to work with. We look forward to our future together!"

Cow Paddy Race 2016  –  Susan I

Cow Paddy Race 2016

Ben Putman, Executive Director of the Cow Paddy Run writes: "Thank you for your generous donation to the Spark Foundation and the Cow Paddy Run. Your contribution helped make our sixth year one of our most successful ever. This year we had nearly 600 runners register for the race, approximately double last year's attendance! We had students, parents, and educators from every school represented. When it was all said and done, we raised over $10,000 in support of education and lifelong healthy habits. With help from businesses like yours, we are able to provide an opportunity for children throughout our community, to challenge themselves, and to compete with others, all while benefitting our schools."

Adventure Subaru Helps Preserve Natural Spaces  –  John C

Adventure Subaru Helps Preserve Natural Spaces

John Coleman, Chairman of the Board for the Fayetteville Natural Heritage Association writes "In 2013 the Fayetteville Natural Heritage Association made a commitment to raise $300,000 towards the preservation of Kessler Mountain in Fayetteville. I was a newly elected board member at the time and had this idea of bringing a trail run to Kessler as a fundraising effort sure, but also to give people the magical experience that comes from the 200+ year old oak trees, the fall colors, views of the Ozark Plateau, and the famed Rock City. The first business I called about sponsorship was Adventure Subaru and they immediately jumped on board. The funding they have provided is great, but it's also the legitimacy their sponsorship gave to our event. Once I could say Adventure Subaru was a sponsor other businesses wanted to be a part of that experience. That's the kind of reputation Adventure Subaru has in Northwest Arkansas. FNHA couldn't be more grateful for their support and to date the Kessler Trail Run has raised over $39,000! Thank you!"

Hero Half Marathon  –  Amy J

Hero Half Marathon

Race Committee writes: "Thank you so much for your support of the Hero Half Marathon. Your generous contribution helped make our second year even more successful than our first. This year we had 316 runners register for the half marathon and the one mile - a 76% increase over last year's attendance! We raised close to $11,000 for our beneficiaries, which promote and support a variety of causes from muscular dystrophy to health and education in our community. With help from Adventure Subaru and other sponsors, we benefitted seven charitable organizations that create meaningful differences in thousands of lives. Thank you for everything, and hope to see you at next year's event!"

Another Great Cow Paddy Run!  –  Max M

Another Great Cow Paddy Run!

"Thank you guys so much for once again supporting our Cow Paddy Run! Thanks to you, we have successfully put on yet another amazing community event. As a result, this charitable run is able to promote life-long healthy habits in children, and also continue to be a financial supporter of our youth through public education. We look forward to our future together as proponents of health and education in our community!" The Board of Directors of the Cow Paddy Run sent us this letter along with a framed photo from the 2015 event. Proceeds from this run support innovative educational projects in schools through the Fayetteville Public Education Foundation.

24 Hours of Horseshoe Hell!  –  Micah B

24 Hours of Horseshoe Hell!

Letter from Operations Manager, Micah Baird: I can't say enough how amazing it was to have Adventure Subaru sponsor our 1st Place Prize during Adventure Film School's Film Race in collaboration with 24 Hours of Horseshoe Hell Climbing Competition. The winners received $1000 cash to go toward the future of their creative endeavors in film and video production. Your generosity with not only the 1st Place Prize but also in loaning me a Crosstrek to get to and from the event was unbelievably wonderful. Everyone participating and spectating during the Film Race and during the screening of the films was blown away by your commitment to community events and programs and in encouraging creativity happen. Adventure Subaru's dedication to the Love Promise through local programs was evident in chatting with others from Arkansas Climbers Coalition and Pack Rat Outdoor Center who were also present at the event. The fact that they supported us in our first ever Film Race, to me proves their love and dedication in support of making a difference in peoples' lives!

Adventure Subaru Sponsors a Little Free Library  –  Margot J

Adventure Subaru Sponsors a Little Free Library

Letter from Executive Director, Margot Jackson Lemaster: "Please accept the deep appreciation of the Ozark Literacy Council for the generous gift of $4,000 that Adventure Subaru made. This gift has been used to underwrite the "Speed Reading" Little Free Library kiosk designed by BRR Architects that was installed on the Fayetteville Bike Trail at the Arsaga's location on August 17, 2015. Your help in coordinating that installation event, as well as your overall support for the Ozark Literacy Council, is incredible and I cannot thank you enough for all you and your coworkers do for us." This Little Free Library was designed and constructed using salvaged auto parts from Adventure Subaru! The fun design features license plate 'shingles', bumper stickers, rotors and a wheel for the base. A group of kids and adults on bikes were invited for the unveiling and served cookies and lemonade. A month-long book drive was also held to help keep the library stocked. Adventure Subaru Loves Learning!

First Thursday on the Fayetteville Square  –  Hazel H

First Thursday on the Fayetteville Square

As beautiful as it is friendly, Fayetteville, Arkansas, strives to be the best community every day for its citizens and visitors. That sense of community led the Fayetteville Visitors Bureau to create First Thursday on the Square. Transforming the city's historic Downtown Square into a vibrant arts district, First Thursday features the work of more than 40 visual artists, live musicians, and street performers, along with food, drink, and childrens activities. It's a free community event for people of all ages that takes place from April through October, and quite honestly, it's a lot of fun. We wouldn't be able to do this without partners like Adventure Subaru. They've been with us since the beginning, and they're one of our strongest ambassadors. Go to any community event, festival, concert, etc., and I guarantee you the one business you will always see is Adventure Subaru. They're more than just a car dealership. They believe in giving back, and they do time and time again. In a time when businesses have become a little more wary about contributions, Adventure Subaru has never stopped. They know what I believe every business should know: If you take care of your community, it will always take care of you.

Meals on Wheels  –  Cayla W

Meals on Wheels

Adventure Subaru held a food drive for the Fayetteville Senior Activity & Wellness Center during the month of June - 'Stuff the Subaru!' Staffer Darryl Willis delivered the goods to Director Cayla Wilson. "Thank you Adventure Subaru! Feeding Hungry seniors in Fayetteville! Thank you for your support for Fayetteville Meals On Wheels," wrote Cayla on our Facebook page. We LOVE TO HELP!

Call of the Wild Event  –  Jena B

Call of the Wild Event

Adventure Subaru was a perfect fit as a sponsor for Call of the Wild! This annual fundraiser contributed to scholarships for NWA 5th grade students. Students take an overnight field trip to the Center to learn about conservation and stewardship of the Ozarks. With commitment to improving the natural environment and teaching the value of taking care of our world, ONSC and Adventure Subaru are a match made in Heaven. Thanks for your sponsorship and for giving us awesome reusable shopping bags for the kids to take home their goodies from Call of the Wild.

Urban Forestry Sustainable Landscape Award  –  Derek L

Urban Forestry Sustainable Landscape Award

Fayetteville's Adventure Subaru was the well-deserved commercial winner of the 2014 UFAB Sustainable Landscape Competition. Recognizing good examples of sustainable landscapes, the City of Fayetteville Urban Forestry Advisory Board (UFAB) competition selects winners from criteria of outstanding (1) Design and Aesthetics, (2) Preservation of Natural Environment, (3) Environmental Best Management Practices, and (4) Attraction to Wildlife. Applicants' properties are reviewed by a team of volunteer judges representing the fields of landscape architecture, low impact development, urban forestry, arboriculture, and gardening. Designed by Melissa Evans, RLA, sustainable landscape features at Adventure Subaru include: drought tolerant plants; pine straw planting beds without need for conventional weed barrier; street trees; efficient irrigation design; and use of grass pave in their overflow car storage area. Several energy saving desing elements were implanted into the main building as well. Although implementation of some of the sustainable features was not required by the City, Adventure Subaru's sustainable landscape and facility pays off economically, socially, and ecologically; sets a positive example for commercial development; and most importantly, represents Adventure Subaru's overall, positive commitment to the community

Art Experience  –  Trish H

Art Experience

Our children are smiling because of you! Your generous donation for our auction has allowed use to raise the funds to continue to provide an authentic Montessori education in Northwest Arkansas. We have been educating children at this school for over 20 years with Maria Montessori's curriculum as the centerpiece. The gift of education continues to give to the children each day as they grow in their love for learning and the desire to achieve more each day. You are an important part of that gift. On behalf of all the Walnut Farm community, I thank you for your generosity and commitment to helping us grow. We are proud to call you part of our donor family.

Arkansas Regional Adventure Programming  –  Jonathan V

Arkansas Regional Adventure Programming

We have hosted the ARAP conference at Horseshoe Canyon Ranch near Jasper Arkansas annually for the last three years. This conference aims to attract outdoor recreation and education programs from Universities and Colleges from around the region to present educational session, share programming ideas, and network to utilize common resources. The attendees of this conference are mostly students who share a common passion for protecting, playing in, and learning from our most precious natural resources. Adventure Subaru has been our biggest supporter over the last two years, often going above and beyond by committing to multiple levels of sponsorship monetarily as well as sending their wonderful staff to help with the event. Our most recent event saw close to 200 students from over 20 universities from Arkansas as well as states as far away as Wisconsin, Iowa, and Florida. Our event would not be possible without the support we have received from Adventure Subaru and we hope to increase the reach of our event with their continued support. We are deeply grateful to have a wonderful local business that gives so much back to our community.

Root Run  –  Kim P

Root Run

Thank you, thank you for your years of support of the Root Elementary PTO Root Run. We appreciate your financial sponsorship and your provision of the official Pace Car. Your support is key to the continuation of this tradition. The Root Run brings together hundreds of runners and supporters for a morning celebrating fitness, the outdoors, and community. I love years of memories of cheering for kids, friends, community members, and those really, really fast people who finish in under 22 minutes! Adventure Subaru is part of those memories because as one of our largest sponsors, your name is prominent on everything having to do with the event! Thank you for contributing to our community and its traditions!

School of Whitewater Paddling  –  Michelle T

School of Whitewater Paddling

"On behalf of the Arkansas Canoe Club and The 2014 School of Whitewater Paddling, I would like to thank Adventure Subaru for their generous donation and membership to our event. The vehicle loan was just the icing on the cake and perked many potentially new Subaru owners. We enjoyed setting up our Information Booth donned with Subaru feathers which guided our new participants to sign up as then entered our camp ground at Turner Bend. Again, we whole sincerely thank you, Adventure Subaru, as your support helped to make this year's event a huge success!"

Fat Tire Festival  –  David R

Fat Tire Festival

When I met Dave and Dennis, the Nelms brothers, in the early 90s, it was clear we all shared a great love of the outdoors. Since day one of acquiring Subaru, they have demonstrated their commitment to supporting grassroots outdoor activities- more specifically, mountain biking in northwest Arkansas, an area where their assistance has been unmatched. Although Adventure Subaru has sponsored a variety of MTB-related endeavors, including race teams, advocacy clubs, and recreational rides, the most important event they have fostered is the Eureka Springs Fat Tire Festival. Founded in 1999 by local MTB advocacy group Ozark Off Road Cyclists and handed over to regional trail building company Progressive Trail Design in 2007, the "Fatty Fest" is the premier MTB fest in the central South. Over 1,000 competitors and riders take part in three days of competitive and noncompetitive events. The festival is more than a just a good time. The resulting trail building has provided a permanent outdoor recreational opportunities and quality of life improvements for Eureka Springs' citizens and visitors. My wife and I, my parents, and my sister, among other extended family members, are proud Subaru owners. I thank Adventure Subaru and Dennis and Dave for helping make our part of the world a better place to exist.

Thanks for Rockin' the Block!  –  Hannah W

Thanks for Rockin' the Block!

Adventure Subaru has been a main sponsor of the annual Block Street Block Party for several years. The 2015 event drew nearly 15,000 visitors! Block Street Block Party Organizer, Hannah Withers writes: Dear Adventure Subaru Team: Thank you so much for supporting another fantastic Block Party! Your participation over the years means so much - we couldn't have done it without you. Thanks again for helping us "Rock the Block" this year!

Fur FunFest Pet Expo  –  Sandra O

Fur FunFest Pet Expo

Even a wet and chilly 49 degree temperature failed to dampen the spirits of the over 400 animal lovers who showed up at Turpentine Creek Wildlife Refuge on May 17th to attend the first annual Good Shepherd Humane Society Fur FunFest Pet Expo to benefit our nonprofit, no-kill animal shelter. This event would not have been possible without the help of our magnanimous sponsor, Adventure Subaru of Fayetteville. As new members of the Adventure Subaru family of partners, we were overwhelmed by their generosity of time, funding, and spirit. With the assistance of Events Coordinator Susan Idlet, we were able to advertise, promote, and purchase supplies for the Expo. Thanks to Adventure Subaru, guests enjoyed a fun-filled day that included food, games, face painting, temporary tattoos, and wand making for all young fairies and wizards, as well as free entertainment by local musicians. Adventure Subaru rep, Angie Madden, showed up bright and early for the Pet Expo with her family in tow and spent the day mingling and passing out Frisbees to the enthusiastic crowd. The Good Shepherd would like to extend the paw of gratitude to Susan, Angie and all the good folks at Adventure Subaru for making us part of their Love Promise and helping to make our Pet Expo a big success.

Picnic on the Farm  –  Kyra R

Picnic on the Farm

A hearty thank you to Adventure Subaru for sponsoring Saturday's Picnic on the Farm! We couldn't have done it without your support and we loved seeing you out there...despite the sweltering heat! Thanks for supporting our work in NWA!

Feed Communities Receives $48,023!  –  Susan I

Feed Communities Receives $48,023!

For the second straight year, Adventure Subaru has presented a five-figure donation to a local charity. The company on Monday presented a check for $48,023 to Feed Fayetteville, a local organization that fights hunger in Fayetteville and the surrounding area. Last year, the company raised over $10,000 for Ozark Literacy Council. The donations were raised are part of Subaru's annual "Share the Love" event, a 43-day initiative which lets each customer who purchases or leases a new Subaru decide which of four national charities would receive a $250 donation from the company. ASPCA, Make-A-Wish, Meals On Wheels Association of America, and National Park Foundation were the national charities selected by Subaru of America this year for their customers to choose from. Last year, however, they added an option for dealerships to select their own local charity as an option, and Adventure Subaru selected Feed Fayetteville. Fayetteville car-buyers overwhelmingly chose to support the local group. "About 70% of the buyers chose to donate to Feed Fayetteville," said marketing manager Susan Idlet. "In fact, out of all the Subaru dealerships in the U.S., and there are some that are much larger than us, we ranked fifth for donations to the local charity." Pictured from left; Matt Dickhut, Tim Hurd, and Don Nelms of Adventure Subaru, Denise Garner of Feed Communities, and Marcus Hall of Adventure Subaru.

Back on the Road  –  Sheri H

Back on the Road

At the Northwest Arkansas Women's Shelter we are working to empower families to build lives free of domestic and sexual violence. It takes a lot of community assistance to keep everything running smoothly at a shelter this size. We sheltered 546 people in 2014 and provided assistance to hundreds of others. When our old faithful truck wouldn't start, my first call was to Adventure Subaru in Fayetteville. I knew from bringing my family's Subarus there over the years that the people there, like Clay, were trustworthy and genuinely nice. They agreed to do all the diagnostics and were actually able to get our truck running again for us. We really appreciate having community partners we can count on!

United We Dance Social  –  Joe R

United We Dance Social

Adventure Subaru was happy to support United We Dance in 2014 - a wonderful community-based dance for adults with disabilities in Northwest Arkansas. This monthly social event invited clients and staff from 12 local agencies, and it was a hit! Adventure Subaru's Service Manager, Bill Durham, provided the sound system and acted as disc jockey. Co-organizers, Barbara Durham and Joe & Hailey Rocko used Subaru's donated funds to pay for the venue rental, t-shirts for the volunteers, and snacks. The dances drew nearly 200 adults with disabilities and their caregivers who enjoyed 2 hours of joyous, carefree dancing every month, from April to October. "Music really breaks all the barriers; it's a universal language that everyone can appreciate," says Bill Durham. "Many people with disabilities have zero inhibitions, and witnessing their natural spontaneity gave us as much pleasure as it did them," says Bill. Adventure Subaru plans to sponsor the 2015 monthly dance series with increased support, and other local groups are also contributing with donations of food, photography, etc. The United We Dance Facebook page has nearly 500 "likes" and word-of-mouth will definitely boost attendance this year!

Adventure Subaru Proudly Partners with the Animal League of Washington County  –  Carmen N

Adventure Subaru Proudly Partners with the Animal League of Washington County

On December 6, 2014, the Animal League of Washington County teamed up with Adventure Subaru for its 3rd annual Adopt-a-Pet event. It was a HUGE SUCCESS! "We anticipated about 15 adoptions and we ended up with 29," says Carmen Nelson, Executive Director. 21 dogs, 7 cats, and a horse found forever homes that day. "Susan with Adventure Subaru is amazing to work with! She coordinated everything from the pictures with Santa to all the advertising - radio, press release, etc.," says Carmen. Adventure Subaru also donated $2,000 to the Animal League and collected a mountain of food and other needed items for the shelter throughout the Share the Love Event.

Adventure Subaru becomes top sponsor of Heroes for Kids fundraiser  –  Jimmie C

Adventure Subaru becomes top sponsor of Heroes for Kids fundraiser

My sons, Dimitri and Aleksei, were adopted from Ukraine. Both boys were born with cerebral palsy. I am an avid cyclist, and will never forget the day I was able to purchase equipment to take my boys along for a ride. Dimitri rode a three-wheel recumbent trike next to me, and Aleksei rode in a large special-needs bike trailer behind me! When I explained to Dimitri that not every family can afford this specialized equipment, he came up with the idea to start a charity. Dimitri is a big fan of Subaru cars. My 2008 Impreza is our third Subaru, and he is planning on it being his first car when he gets his driver's license. When we sought sponsors for our first big Heroes for Kids fundraiser, Adventure Subaru was the first place he wanted to visit. When they heard Dimitri explain what Heroes for Kids was for, the only thing they asked was, "How do we become your top sponsor?" For the last two years, their donations have helped us purchase three recumbent trikes for kids with special needs. With Adventure Subaru's help, Dimitri will be able to fulfill his vision: getting kids who cannot ride conventional bicycles out to ride with their family and friends.

Share the Love Campaign continues longtime partnership  –  Margot J

Share the Love Campaign continues longtime partnership

Adventure Subaru is always giving to our community and I believe they do it not only because it's good for business, but because they truly believe it's the right thing to do. Adventure Subaru is a strong supporter of the Ozark Literacy Council and we are so honored to be their choice as the local charity in this year's Share the Love campaign. We worked closely with them throughout the campaign and witnessed the dealership's core values which include building community relationships and acting as stewards of the local community. Their sponsorships, outreach and community support go above and beyond what anyone might expect of a dealership. It has been very apparent that the folks at Adventure Subaru care deeply about their community and they are in it to share the love with everyone! Margot Jackson, Executive Director

Summer Reading Program with Fayettville Public Library  –  Lolly G

Summer Reading Program with Fayettville Public Library

Summer Reading Program Every year our wonderful Fayetteville Public Library has a Summer Reading Program for kids. Kids are given prizes for completing their reading logs. Adventure Subaru has donated $100 bills as prizes for the last several years. (kids LOVE this prize!) Thank you for your continued support of this program. We rely heavily on local businesses to donate reading incentives and grand prizes. It is the community support that helps make our program a success. Included in this program are weekly concerts/entertainment for the kids. The attached photo shows a typical crowd from a June 5th performance of The Pop Ups.

Backyard picnic party benefits Spay Arkansas  –  Romaine K

Backyard picnic party benefits Spay Arkansas

Spay Arkansas is a grateful community partner with Adventure Subaru of Fayetteville as we strive to make Northwest Arkansas a place where there are No More Homeless Animals. They helped us host a community celebration to honor the thousands of people in our area who have decided to make the right choice and have their pets altered. Susan Idlet, marketing manager, gave us all the tools necessary to make the event happen. We held a backyard picnic party with games, a video arcade, live music and food, all courtesy of Adventure Subaru. Donors, volunteers, staff and clients attended and came away with a renewed spirit to continue our mission. Thank you Susan and Adventure Subaru for helping us make Northwest Arkansas a place where all animals have a home.

Adventure Subaru - a true community partner  –  Ali W

Adventure Subaru - a true community partner

In addition to being a local event sponsor and sustainability leader, Adventure Subaru is also an active member of the Northwest Arkansas community. As a Community Organizer with Pack Rat Outdoor Center, I have had the pleasure of working with them for years. They attend our events, contribute to our fundraising efforts, and are constantly striving to collaborate with outdoor enthusiasts and groups. They have worked with us on everything from climbing and boating events to youth adventure days. Outside of my role with Pack Rat, I have worked with Adventure Subaru as a volunteer and consultant with many other local organizations and businesses (e.g., Cow Paddy Foundation, Fayetteville Natural Heritage Association). They go above and beyond to not only contribute monetarily to causes, but also to show up and help contribute to the event's success. We are lucky to have the coolest car company and the best local dealer all in the same package.

Two adoption events lead to amazing results  –  Carmen N

Two adoption events lead to amazing results

The Animal League of Washington County has had the privilege of working with Adventure Subaru on two adoption events. I personally worked with Susan Idlet to plan and execute the events, which were well organized and ran smoothly each year. The experience was amazing! The whole team was very supportive and involved and the event resulted in many adoptions. The dealership also held a pet food drive for the Washington County Animal Shelter and our Hungry Hearts Pet Food Bank. The entire Adventure Subaru team makes us feel welcome and has been very helpful; Ms. Idlet even accompanied me on several live radio station interviews. Our partnership with Adventure Subaru has helped us save the lives of many animals.

Adventure Subaru & Tri Cycle Farms fight hunger and food insecurity  –  Don B

Adventure Subaru & Tri Cycle Farms fight hunger and food insecurity

Tri Cycle Farms began three years ago when a friend and I, who were both food-insecure and underemployed, decided to grow a garden in a backyard. With a coalition of community volunteers and neighbors, a 'farm-raising' movement began. One of those neighbors was Adventure Subaru. An endeavor that started with two food-insecure individuals has grown to over 1000 engaged community members. The great folks at Adventure Subaru took a leap of faith in 2013 when they agreed to sponsor Tri Cycle's two main events: Building a Food City & Sustainable Communities, a food systems panel discussion, and the Pesto Fest, our primary fund raiser. Our success and growth would have been infinitely more challenging without this sponsorship. It accounted for 40 percent of our budget and another 30 percent that we raised at the Pesto Fest, making our neighbors at Adventure Subaru directly responsible for 70 percent of our overall 2013 budget. By giving so generously, Adventure is setting an example for other companies in our community. We are excited about our continued collaboration of growing community through soil. Sincerely, Don Bennet; Founder/Director; Tri Cycle Farms