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THE BARKLEYS ARE BACK: SOA UNVEILS ALL-NEW “DOG TESTED. DOG APPROVED.” TV ADS

THE BARKLEYS ARE BACK: SUBARU OF AMERICA UNVEILS ALL-NEW “DOG TESTED. DOG APPROVED.” TV ADS DURING THIS YEAR’S SCREEN ACTORS GUILD AWARDS® 

Subaru continues the love for four-legged friends with a series of custom digital content and partnerships

Continuing its tradition of creating popular pet-focused ads, Subaru of America, Inc. has launched all-new “Dog Tested. Dog Approved.” advertising spots. The four spots showcase the Barkleys, the adorable family of Labrador and Golden Retrievers, who recently helped to launch the all-new Subaru Ascent. In the newest “Dog Tested. Dog Approved.” spots, the Barkleys will take on everything from driving lessons…
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SUBARU OF AMERICA® ANNOUNCES PRICING ON 2018 FORESTER MODELS AND DEBUTS BLACK EDITION PACKAGE

  • New 2.5i Forester Black Edition Package added to line-up
  • Active Torque Vectoring now standard on 2.0XT Touring
  • Touring Models feature EyeSight® Driver Assist Technology as standard
  • EyeSight®-equipped models gain High Beam Assist and Reverse Auto Braking

Subaru of America, Inc., which this month posted its 65th consecutive month of record-breaking sales, today announced pricing on the 2018 Forester models. It is also the introduction of the new 2.5i Black Edition package…
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2017 SUBARU IMPREZA NAMED TO WARDS 10 BEST INTERIORS FOR 2017

  

  • Recognized for all-new design language
  • Recognized for intuitive multimedia system
  • Recognized for styling and finishes

Subaru of America, Inc. announced April 18th that the 2017 Impreza made the Wards 10 Best Interiors list for interior design and styling, and also for its easy-to-use multimedia system.

Published by the respected automotive industry website WardsAuto, the 7th annual competition recognizes outstanding achievement in aesthetics, comfort, ergonomics, materials usage, fit-and-finish and user-friendly electronics. There is no price cap and the nominees consist of interiors that are all-new or have been significantly improved from the prior year. This year, 31 interiors were eligible.

Subaru…
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Subaru Rally Team USA Drivers David Higgins and Travis Pastrana top Olympus Rally Podium


  

Subaru factory rally drivers David Higgins and Travis Pastrana claimed a 1-2 podium finish respectively at Olympus Rally, round three of the 2017 American Rally Association (ARA) championship, held near the Capitol city of Olympia, WA. Three weeks after an intense battle between Pastrana and Higgins at the Oregon Trail Rally, where Pastrana edged Higgins by just 10.5 seconds, Higgins bounced back at the Olympus Rally, winning seven of the ten competition stages to…
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Subaru Driver Travis Pastrana Wins the 2017 Oregon Trail Rally

Subaru Rally Team USA driver Travis Pastrana held off teammate David Higgins to win the 2017 Oregon Trail Rally held near Portland, Oregon. For a second year in a row, the factory duo finished 1-2 overall. Pastrana and co-driver Robbie Durant lead from the first stage in their #199 2017 Subaru WRX STI, but their lead was slim and under constant attack from David Higgins who had won the previous six Oregon Trail Rally events…
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2017 SUBARU IMPREZA EARNS IIHS 2017 TOP SAFETY PICK + AWARD

 

  • Impreza equipped with EyeSight received a ‘Superior’ rating in front crash prevention testing
  • Impreza equipped with EyeSight and LED Steering Responsive Headlights received Top Safety Pick+ Award
  • Only small car to earn top ratings in all 2017 IIHS evaluations

Cherry Hill, N.J. -  Subaru of America, Inc. announced today that the 2017 Impreza, when equipped with optional EyeSight Driver Assist Technology, received the 2017 TOP SAFETY PICK award. When equipped with EyeSight and LED Steering…
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Subaru of America Announces 50th Anniversary Celebration Year

Subaru today announced its year of 50th celebrations, leading up to its 50th anniversary on February 15, 2018. In keeping with a company known for supporting good causes, the automaker is marking its 50th anniversary with a special donation of “50 cars for 50 years” to benefit a national charity to be announced at a later date.


Throughout the year, Subaru will also host a number of celebratory events, culminating in a series of special…
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SUBARU DEBUTS 2018 LEGACY AT THE CHICAGO AUTO SHOW

THE 2018 SUBARU LEGACY - WITH MORE ELEGANT STYLING, UPGRADED INTERIOR, NEW SAFETY FEATURES AND ADVANCED MULTIMEDIA

  • Revised front and rear styling for sportier look.
  • Redesigned interior with more premium materials.
  • Ride made even smoother and quieter.
  • Standard Apple CarPlay and Android Auto.
  • New available Steering Responsive LED Headlight system.
  • New multimedia capabilities.

Subaru of America, Inc., which posted its eighth consecutive year of record-breaking sales, today announced that it will debut the 2018 Legacy midsize…
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Victory for Subaru Rally Team USA at Inaugural American Rally Association Championship


   

Subaru Rally Team USA (SRTUSA) drivers David Higgins and Travis Pastrana made history by claiming a 1-2 finish at Rallye Perce-Neige, the first round of the newly formed ARA (American Rally Association) National Championship. The 143 mile stage rally event held in Maniwaki, Quebec, hosted over 40 international competitors on snow-covered gravel roads in a grueling single-day race format.

    
 
Subaru Rally Team Canada driver Antoine L’Estage, a seven-time winner of Rallye Perce-Neige, built an…
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